Kill the 1-Hour Status Meeting.
The exact protocol to recover 10+ hours of team productivity per week. Stop reporting news and start unblocking revenue.
The Math of Mediocrity:
Do the math.
Do the math. 10 people sitting in a conference room (or Zoom) for 60 minutes = 10 Hours of Salary Burned.
And what do you get for that investment? Zero output. Just 10 people taking turns reading a spreadsheet out loud.
The Reality: The “Weekly Status Meeting” is not management. It is theft. It disguises “Activity” (looking busy) as “Velocity” (shipping work). If you are a Manager who needs a 1-hour meeting to know what your team is doing, you aren’t managing—you are babysitting.
Meet Asset #4: The 15-Minute Standup Protocol.
This isn’t a meeting agenda. It is a Velocity Control System. I designed this protocol to strip away the social fluff and focus entirely on Flow. It forces your team to stop “reporting the news” and start “unblocking the work.”
The Rules of Engagement:
🛑 Rule 1: No One Sits Down.
⏱️ Rule 2: The Hard Stop.
🚫 Rule 3: No Problem Solving.
The 3-Question Agenda:
Output
Commitment
The Ask
The ROI: If you switch to this protocol, for a team of 5, nearly 200 hours a year of recovered time. Use that time to build Strategy. Use that time to leave work early. Just don’t spend it in another meeting.
⚡ Force Accountability: There is nowhere to hide when you have to state your daily output in 60 seconds.
🔓 Unblock Revenue: Identify the bottlenecks (approvals, budget, assets) daily, not weekly.
🚀 Shift the Culture: Train your team to value “Done” over “Busy.”
You can measure how busy your team looks, or you can measure how fast they ship. You cannot do both.
This tool is just one asset. Get the full system.
Marketing careers do not stall because of a lack of effort. They stall because of a structural flaw in how we work.
To move from the “Frozen Middle” to the C-Suite, you must transition through three distinct stages of value creation. This toolkit provides the specific operational assets to master each stage.
Includes:
🚀 The “Sprint Zero” Dashboard: Project Management Template
⚖️ The Negotiator Calculator
📂 The Delegation Scripts
⏱️ The 15-Minute Standup: Meeting Protocol
🛡️ The Eisenhower Matrix: Prioritization Framework